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LINKEDIN – A PROFESSIONAL PROFILE

LINKEDIN – A PROFESSIONAL PROFILE

Owner: TrainerofTrainers

Module members: 21

Description:

Course objectives and aims:

-        To create a professional profile in LinkedIN

-        To build up a professional network

-        To find a job through LinkedIN

Learning outcomes:

 After studying this topic, you will know:

  • How to create an appealing professional profile.
  • How to build up a professional network.
  • How to manage a professional profile.
  • How to be visible and active in LinkedIN
  • How to use LinkedIN to search a job

 

TOPIC CONTENT:

  1. General LinkedIN description: What is it? What’s for?, etc
  2. How to create a LinkedIN account.
  3. Make a findable and visually appealing profile.
    1. Choosing a profile photo
    2. Adding a job title that gets the right attention
    3. Writing a compelling summary
    4. How to enlarge your network (how to look for people, who should I accept, etc)
    5. Requesting recommendations (how and to whom)
  4. How to use LinkedIn's powerful features to further your career
    1. Find people you know
    2. Find relevant people in your industry & related industries
    3. Making a professional approach
    4. Increase your chances of someone reading and responding to your messages
  5.  How to stay active on the site (groups, posts, etc)

  6. Finding a job through LinkedIn

LITERATURE:

Obligatory:

  1. How to use LinkedIN http://www.wikihow.com/Use-LinkedIn
  2. How to use LinkedIN for business http://cdn2.hubspot.net/hub/53/file-13204711-pdf/docs/linkedin.for.business.pdf
  3. LinkedIN Help Centre https://help.linkedin.com/app/home
  4. The Beginners’ Guide to LinkedIN http://mashable.com/2012/05/23/linkedin-beginners/

Further reading:

This module has a closed membership.